Rusty Truck founder and frontman Mark Seliger was born in Amarillo, TX and now resides in New York City. Before Seliger's musical career began, however, he established himself as a world-renowned photographer. Today Seliger shoots for Vanity Fair and GQ. Previously, he was the Chief Photographer for Rolling Stone from '92-'02. While working with Rolling Stone, Seliger shot numerous top names in music, many with whom he developed lasting friendships. It was during that period Seliger also began writing his own music. Jakob Dylan heard Seliger's material and was impressed enough to invite him to his studio to record and write. "Jakob took the time to show me the ropes in a recording studio and produced a demo of Never Going Back.